Once we understood the user stories, we created three potential solutions.

Each with a clear trade-off:

Solution 1 - Best user experience but difficult implementation:
- Integrated Takes Section: This approach involved adding a dedicated section for specifying takes directly below the script input area. While intuitive, it presented potential development challenges and could impact other workflows.

Solution 2 - Easy implementation but less intuitive:
- Leveraging the Remarks Section: This option utilized the existing "remarks" section for specifying takes, offering a simpler implementation. However, it risked being less user-friendly and could lead to clients overlooking the feature.

Solution 3 - Backup alternative for future validation:
- Contextual Takes Fields: This solution involved dynamically adding "takes" fields below each script part, providing a highly contextual and user-friendly experience. However, it required more development effort and was deemed unnecessary for the initial launch based on user research.

The strategic decision

I presented the options to developers and stakeholders from both my squad and the impacted squad.

By weighing usability against implementation risk, we aligned on a hybrid approach:

This collaboration turned a potential blocker into a breakthrough.

Feature announcement

For the rollout, I collaborated with marketing and CX to plan communications for clients, freelancers, and operations.

Embracing constraints through collaboration

Shoutouts & Credits